
Harley-Davidson Sales & Expert Service
Why Hooligan Cycles
We're a family-owned and family-staffed motorcycle dealership built on a foundation of passion, precision, and community. From custom performance builds to pre-owned sales, we pour unmatched care into every bike that passes through our doors.
Customize your Harley-Davidson with our expertise in performance engine builds, suspension tuning, custom handlebars, and unique wheel and tire combinations. Family-owned pricing. Unmatched quality.
What Our Customers Say
Don't take our word for it — here's what the Hooligan family has to say.
Adam is hands down the best H-D tech I've ever dealt with. Transparent, honest, and got my Road King running better than the day I bought it. Won't take my bike anywhere else.
Bought my Softail from Bruce and couldn't be happier. No dealer games, no markups — just a fair deal from a family that loves these bikes as much as I do. Highly recommend.
Allan did a full dyno tune on my CVO and the difference is night and day. These guys are the real deal — true Harley specialists who treat your bike like it's their own.
Our Story
Hooligan Cycles was born from a deep love of Harley-Davidson motorcycles and a belief that every rider deserves honest, expert service at a fair price. We're not a franchise — we're a family. Located in Murfreesboro, TN, we serve riders from across Middle Tennessee and beyond.
The People Behind Hooligan Cycles
Hooligan Cycles is built on family — from the wrenches to the front desk. Meet the technicians, owner, and GM who make it all happen.
The People Behind the Wrenches
Two of the best H-D technicians in the United States — right here in Murfreesboro, TN.
Adam's journey into motorcycle mechanics began in 2002 when he graduated from the prestigious Motorcycle Mechanics Institute (MMI). With a passion for Harley-Davidson, he honed his skills at his local dealership, attending post-graduation classes and earning his Masters in V-Twin mechanics. In 2013, Adam brought his expertise to Hooligan Cycles — the family business — where he continues to uphold a tradition of excellence. Adam has implemented an open-door policy, inviting customers to be part of the repair and maintenance process. Unlike shops with "one-way mirrored doors," Adam believes in full transparency, ensuring every customer understands exactly what's being done to their bike. Whether it's routine maintenance, tire replacements, handlebar installations, or complete engine rebuilds, Adam delivers expert service at a reasonable rate.
Allan grew up surrounded by Harley-Davidsons and developed a passion for them early on. After graduating from MMI in 2002, he worked with both early and late model bikes before joining Rocket Harley-Davidson in Huntsville, Alabama, where he earned expert-level recognition. He later moved to Bumpus HD, quickly earning recognition as a master of technology with a focus on performance and dyno tuning. In 2020, Allan and his wife fulfilled their dream of opening their own shop — and though it closed in 2023, that experience only deepened his dedication to the craft. He's now found a new home at Hooligan Cycles, welcomed with open arms by his good friend Adam. He looks forward to reconnecting with old customers and meeting new ones.
Leadership
Meet the owner and GM who keep Hooligan Cycles running strong.
Bruce Barrett's journey from law enforcement to the world of motorcycles is a testament to the power of family, dedication, and community. After retiring from a fulfilling career in law enforcement in 2011, Bruce took a leap of faith and opened Hooligan Cycles — a dream realized with the support of his beloved wife, Sandy, and their three boys.
At Hooligan Cycles, family is at the heart of everything. Bruce is blessed to work alongside two of his sons, Adam and Ryan, who bring their own expertise to the table. Adam, a certified Harley-Davidson mechanic, ensures that every bike leaving the shop is in pristine condition. The name "Hooligan Cycles" itself pays homage to Bruce and Sandy's three boys, affectionately known as the "Little Hooligans." Sandy has been Bruce's partner in life and business for over forty years — her unwavering support instrumental in turning their dream into a reality.
From the beginning, Bruce built Hooligan Cycles to be more than just a motorcycle shop — a social hub where riders can gather, share stories, and revel in their shared passion. His commitment to community and his ability to control costs as a fully independent, family-owned shop allow him to offer the lowest Harley-Davidson prices anywhere. To every Hooligan friend and family member, Bruce extends a heartfelt thank you for their continued support.
G has been an integral part of the Harley-Davidson community since 1995, bringing passion and expertise to every aspect of the brand. With a diverse background spanning sales, finance, and service, his commitment to excellence has made him a respected and trusted figure throughout the industry.
G's journey with Harley-Davidson spans over two decades, during which he quickly established himself as a trusted advisor and advocate for customers seeking the ultimate riding experience. Through his work in sales, he has connected countless enthusiasts with their dream bikes — fostering a sense of camaraderie and belonging that defines the Harley-Davidson community at its best.
Beyond sales, G's proficiency in finance has empowered riders to navigate the complexities of motorcycle ownership with ease, helping them find the right solution tailored to their needs. His dedication to exceptional service has earned him a reputation for reliability and integrity that is second to none.
G's unwavering passion for Harley-Davidson and the riding community continues to inspire those around him. With a commitment to fostering genuine connections and a drive for excellence, G remains a cornerstone of the Hooligan Cycles family.
Our Inventory
Every pre-owned motorcycle in our inventory is personally inspected by our technicians. We only sell bikes we'd put our own family on.
Pre-Owned Motorcycles
Expert Harley-Davidson Service
Our shop is home to two of the most skilled Harley-Davidson technicians in the country. Whatever your bike needs, we handle it with precision and pride.
The People Behind the Wrenches
Two of the best H-D technicians in the United States — right here in Murfreesboro, TN. MMI graduates with decades of Harley-Davidson experience, specializing in everything from routine maintenance to full performance builds and dyno tuning.
Find Us
What's Happening
Stay up to date with everything going on at Hooligan Cycles — open houses, meet & greets, and special shop days. Follow us on Facebook and Instagram so you never miss one.
From the Shop
Tech tips, build breakdowns, and ride guides from our master technicians — helping you get the most out of your Harley-Davidson.